Marketing Automation Specialist

Are you looking for a challenging Marketing job? Gladwell Academy (a Highberg company) can offer you this! We are looking for an enthusiastic and data driven Marketing Automation Specialist to help us with our marketing automation process and optimize our website, roadmap and dashboarding. Specifically, we are looking for a team player, self-starter and marketing enthusiast. You are someone with drive who can easily switch between strategic thinking and hands-on cooperation.

About Highberg

Highberg is a group of entrepreneurial consulting firms with best-in-class experience in organizational, sustainability and digital transformations. As a group of multi-disciplinary and talented boutique firms, we combine forces to strive for one ambition: to build the leading transformation consulting group in Europe. We’re proud to be a B Corp certified company, as we strive to give back to our communities, and to care about our planet and our employees.

• You will be the technical owner of our Hubspot account. Together with our online marketing agency you are responsible for setting up workflows, dashboarding and user maintenance. We are currently building a new structure and new way of working.
• You will be the technical owner of our website. Together with the Content Manager you will be responsible for optimizing the content on our website.
• You will be developing and rolling out the roadmap together with our development partner.
• You will be optimizing our conversion rate by implementing AB testing together with our online marketing agency
• Improve our SEO with technical changes together with our online marketing agency
• We need your help with setting up event apps, testing and adding the right content
• Monitor & optimize performance together with our marketing agency. Analyze conversion rates and create dashboards for the marketing team. We need data-driven insights to craft, influence and optimize future strategies & tactics.
• Collaborate with Cross-Functional Teams: IT, sales and business development to align marketing efforts with overall business goals.

• Bachelor or Master’s degree.
• You have 2+ years proven experience in digital marketing, product owner of marketing automation.
• Strong verbal and written communication skills in Dutch & English.
• You are self-driven, have the ambition to get the most out of your work and have a positive mindset.
• You are strategically strong and dare to make choices to support the business.
• You have strong analytical skills that you can translate into impactful strategy and tactical plans.
• You are creative, enterprising, self-motivated and can handle freedom and responsibility well in a rapidly changing environment.

At Highberg, we believe in a supportive and collaborative working culture. This culture is based on our three core values: Be Committed, Be Better, and Be You.

When it comes to ‘Be Committed’ colleagues relentlessly strive for a lasting positive impact for our clients, society, and the environment. We are defined by being entrepreneurial and collectively owning up to the overall success of the company. ‘Be Better’ is all about our believe in continuous learning and improvement, and we provide you with opportunities to grow and develop both personally and professionally. We pursue the highest standards of quality and professionalism in everything we do. And last but not least - ‘Be You’, is about encouraging you to bring your whole selves to work, having fun, and we embrace diversity and inclusion. We seek to connect on a personal level with our clients and colleagues, through which we build long-lasting, trust based relationships.

In addition to competitive compensation and benefits, we offer opportunities for professional growth and development, as well as a commitment to work-life balance. We are an equal opportunity employer and welcome candidates from all backgrounds to apply.

• 7-month contract with the prospect of permanent employment.
• 40 or 32 hours per week, partly remote and partly at the office in Amsterdam.
• Many opportunities to develop yourself.
• Lots of freedom, trust and responsibility.
• High quality products and a customer base with many well-known names.
• A lot of attention to vitality (offer healthy snack at the office, organizing sport events).
• Nice colleagues who work together.
• Good work/life balance.
• Fun company events and Friday afternoon drinks.

For questions about the application process, please contact Kimberley Boot (HR, +31630874916). If you are ready to apply, you can send your CV and motivation letter to career@gladwellacademy.com.