Privacy Statement

Privacy at Gladwell Academy

At Gladwell Academy, we strive to be as transparent as possible when it comes to privacy. Because when you attend one of our training sessions, receive our newsletter or download a whitepaper, we need you to provide certain information. We understand that you would like to know why we need this information and what we do with it. This page provides more information about that.

Your data: securely stored

We keep your data safe. Only authorized personnel can access this data. When we share data with others - for example to provide a specific service - we have high demands on the careful handling of this data and the purpose for which it is used. If you suspect that your data is not being handled correctly, please let us know immediately.

Improving customer experience

We strive to improve the overall customer experience and use data to do so. For example, we use information about previous orders, IP addresses and browsing- and search behavior stored in cookies. The data is anonymized and never shared with others.

Cookies

Cookies and other technologies are used on websites of Gladwell Academy. We feel that it’s important that our users know why and how we apply this data. Cookies we use include:

  • Functional / Necessary cookies

Functional cookies are necessary to ensure that our website works correctly. These cookies provide functionalities such as adding products to your shopping cart and completing the payment of an order.

  • Analytical cookies

Analytical cookies help us with collecting statistics about the use of our webstore using third parties. By measuring the use of our website, we continue to keep optimizing a better user experience.

  • Marketing cookies

We use marketing cookies on our website and also place these cookies on third-party websites. We combine the collected information to offer visitors the most relevant offer based on your online browsing, search and purchases. We can also keep track of advertisements you have seen or will see.

Your data

We use data provided by visitors and data we have collected ourselves. Below you will find an overview of the different purposes for which we collect and use data.

Enrollment in training

For enrollment in a training course, we require personal information such as name, email address and phone number. In addition to enrollment, this information is needed to keep participants informed about developments related to the training. If necessary, we share the data with third parties, for example for administering exams. We demand that these parties secure the data on the same level as we do.

The data is stored for as long as necessary for the duration of the training. In the case of training certificates, the data is stored for the validity period of the certificate.

Training advice

We are available by phone or through chat on our website when someone has questions. To provide quick and efficient answers, we use user data and order history. We also make notes of the conversation for future reference.

We contact regularly or automatically only if someone has given permission. When downloading a whitepaper, we may contact the person once to inquire if we can be of service.

To create a uniform customer database we keep names, email addresses and phone numbers as long as someone is a customer with us. If someone no longer wants to be a customer, they can indicate this via customer service or by sending a message.

Newsletters

Stay up to date with our offers, promotions and news by subscribing to our newsletters. We send both general and personalized newsletters based on your data to keep the content relevant. If a user no longer wants to receive newsletters, they can unsubscribe at any time.

Reviews

By writing reviews, participants allow customers to read about the experiences of others. We encourage that. Review writers can choose whether or not to make personal information such as their name visible to others and whether we may contact them regarding their review. We keep track of who writes a review internally.

What don’t we do with data?

We never sell data to other parties.

Is something incorrect or do you have other questions about your data?

If something is incorrect or if you want to view or have your data removed, feel free to contact us by phone or email. We will contact you within two days.